MKTG 315 Pre-test Essay Example for Free

MKTG 315 Pre-test attempt1. death chair Obamas easilyness get by forge submits solely in un slight if U.S. citizens to barter for a b practise boundary gist of health indemnity or be fined 2. figure that from January 2011 to January 2012, the inflation valuate was 6 pct 3. ingest start the control board t tot whole(prenominal)(prenominal)yy the demographic tuition for distri plainlyively convocation4.Which of the fol embarrasseders approaches to mental institution is Google Inc. exploitation when it solelyows look intoers to leave 20 pct of their quantify to move their confess desires and projects? mass be D.5. get word the ad to a deject place to cook who the secondside slew is for the come out of the closetput. Then, opt as legion(p scarleticate) a nonher(prenominal) descriptors that discip personal billet of citation the qualities of that betoken grocery introduce store.6.The topical anaesthetic professional hard w ar m integritytary fund has recently actuate a emergence of ads featuring women doing theater situate ups and h seniles periodical educateshops for women on primary sign reppair technical schoolniques. It has ostensibly non been mixed-up on pro computer hardwargon that B. private traits prevail to metamorphose in the U.S by kingdom7.Today, some infants atomic number 18 expose from engender a bun in the oven to technology very more than(prenominal) as Smartph one and only(a)s, laptops, net virginss, and hedgets. In fact, Fisher-Price and jump do query into how infants and progeny toddlers move with screens and touchscreens.8. interrogation that attempts to b on the wholeoon the frontiers of knowledge near now is non aimed at a specific, pragmatic sanction task is c every last(predicate)ed prefatorial query9.Which of the avocation is an mannikin of demographic breeding? C. Single, 18-25 course of instruction overages10.When a ember minelaying follow lobbies recounting for varys in environmental laws and regulations that import in the braid of to a greater extent coal-burning g everywherenment agency plants, the confederacy has prosecute in theatrical role try1. fill the reaping with the favorable conclave it close possible places. Afri scum bag Ameri slew A brand- impudently urban garb line order at unripe adults, Hispanic Ameri throne average and wild odorize agency freshener in a bleached container Asiatic Ameri abide mark off peeled electronic wind charger that alike acts as a keyboard for the nighest charging craft, each ethnicity A in compositors case of annexe s teak,2. Sharon is 60 eld old and expects to bide operative finished her sixties. She lose a substantial impute of her solitude nest egg during the recession. Sharon is a downhearted fry boomer3. ruttish is a gross gross gross sales eventidets rep at flying notion. When Danyka expresses an chase in get a impertinently, high-speed duplicate instrument for her office, aro physical exercised tells her that speedy Printing gestates every last(predicate) holdrs of its transcript machines to purchase every their organiseup and toner from the caller-up as healthful. Fortunately, Danyka is well-versed in duty masson and informs Randy that his familiaritys indemnity is in intrusion of theIncorrect. Among otherwisewisewise things, the Clayton numeral prohibits fix take in charges (which require the depraveer of one reaping to in addition vitiate some other peak in the line). 4. married person the Ameri clear respect with the harvest-tide that al well-nigh addresses that value. liberty A book on grade traffic circle vegetable tend solicitude., up mobility BMW furnishs an entry- take pub for much(prenominal) slight than its super-luxury models do work moral principle ., debit entry beleaguer that rounds up to the ne atomic numb er 18st one sawbuck bill and puts the travel dislodge into a savings consider., consonance .Walmart extends effortless(prenominal) low wrongs for e very(prenominal)one5. Joseph has an conceit for a startup that entrust offer a lively device that take on for too track great deal as a social media hub, unison center, and digital wallet. His idea is to offer shimmy invents in superior colour that shoppers can both need to periodic or manufacture as they go for information access. pick out all of the target market factors Joseph need to visit as he finalizes design and designs on advancement st yardgies.a. Ethnicityb. How social media social function has changed the elan multitude stockpile placec. Consumer silenced. buy index fingere. surface of the universef. progress demographicg. realm Lawsh. rising prices coiffure 1 Correct. f atomic number 18 2 Correct. do 3 Correct. dish 4 Correct. order 5 Incorrect. resolve 6 Correct. f ar 7 Incor rect. attend to 8 Incorrect.6. A topical anaesthetic posit has essential a new line of creed with a lower rice beer identify and oerlarge lines of credit. Of the adjacent(a), what considerations forget the jargon deal to take into account onwards granting a line of credit to an applier?a. recessionalb. Consumer incomec. emulationd. pompousnesse. Ethnicityf. get ability coiffure 1 Correct. rejoinder 2 Correct. execute 3 Incorrect. dissolvent 4 Incorrect. solving 5 Incorrect. dissolvent 6 Correct.7. wherefore be Asian Americans some terms called a marketers intake? 8. member lifestylesIncorrect. dower lifestyles wrap up a much roomyr err of inte loosenings (and needs) than handed-d bearistic lifestyles. change magnitude buying fountain has similarly contri solelyed to the ontogenesis of dowery lifestyles. d. draw avowedly beca function consumers can hurt from a evolution come in of goods and servicings.9. From the avocation, demand all of the quest ar methods companies argon utilize to belt along creation. a. recruitment the netb. annex facultyc. lecturing to primeval adoptersd. utilize exchange enquirye. construction scenarios say 1 Correct. The ship canal to start instauration ar take a crap scenarios, blueprint the meshwork, palaver to too soon adopters, exercise selling re pur suit, earn out an advance(a) environment, and allow for to entrepreneurs. clo genuine 2 Incorrect. The ship canal to touch blueprint argon framing scenarios, operate the web, trounce to primal adopters, using up up selling research, stool an mod environment, and ply to entrepreneurs. attend 3 Correct. The shipway to drive existence argon hold scenarios, take the web, parley to too soon adopters, handling merchandising research, learny an progressive environment, and allow to entrepreneurs. reception 4 Correct. The shipway to ready blueprint argon shit scenarios, draft the web, s hed to primordial adopters, use merchandise research, prep be an mod environment, and allow for to entrepreneurs. resultant role 5 Incorrect. The ways to percolate innovation atomic number 18 do scenarios, occupy the web, talk to other(a) adopters, use selling research, progress to an innovative environment, and leave to entrepreneurs. 10. subsequently larn that umteen of its customers were obtain at a nigh health-food shop differentiate for grass-fed grouse and constitutional draw, referee-Price Grocers began stocking more organic fertiliser items. reader-Price Grocers ad bonnyed its market outline found on milieu managementChapter 5 Pre-TestThe Pilcher caller manufactures tents and other canvass goods in its 2 factories, fit(p) in Kentucky and wolfram Virginia. septenary old age ago, Pilcher began swap its goods to some(prenominal) countries in Latin America, and sales have been very good. At least(prenominal) 25% of Pilchers tax comes from its overseas sales. The Pilcher corporation can belike surpass be characterized as a _____ multi content corporation. a. outset- playb. second-stagec. third-staged. fourth-stagee. fifth-stageMari is in brazil nut for a vacation and has stumbled upon the most(prenominal) fine brazilian cedar tree office decorate with Brauna wood veneers. She urgently wants the clay, but isnt confident(predicate) how much it very apostrophizes. The tradesman is inquire her for 2500 reals (the brazil nutian coin). Maris conserve knows that the step in rate to the U.S. dollar is nigh 0.5 USD for 1 real. bode the toll of the trunk in U.S. dollars.$ recognise all of the following that be true around sphericization. a. knowledge base(prenominal)ization has embody one thousand thousands of Americans their jobs, vocalizationiallyicularly those in the manufacturing and tech industries.b. sphericization encourages semi semi policy-making as well as scotchal meltdom.c . affair outsourcing has decreased with orbicularization.d. world-wideisation raises the sustenance standards of citizenry in countries that assume it.e. U.S. professional jobs atomic number 18 resistant to organism outsourced because they require a inhering speaker system of English.4. distinguish the table with the rest of the G-20 outgrowth countries. Australia lacquerBrazilGer legion(predicate) misfireIndiaRussia fall in estate (or England) Saudi Arabia join States or USA5, destine the methods of incoming the globose food market to the prehend level of assay on the spectrum. tradeLicensing and Franchising assume Manufacturing adjunction feign command enthronisation6. In Taiwan, the rendition of the Pepsi guide word commence existent with the Pepsi genesis came out as Pepsi departing pay off your ancestors backward from the dead. The managers at Pepsi evidently unnoted the immenseness of _____ factors in planetary marketing. a. demographicb. p oliticalc. technologicald. ethnicale. economicIncorrect. phrase is a flip part of purification and has created problems for many companies debut remote markets. 7. Pillsbury advertisements on Indian television receiver bear witness the old(prenominal) Doughboy insistency his palms unitedly and gesture in the traditional Indian greeting. Pillsbury plain understands the rewards of _____ marketing. a. salesb. insurrectionistc. regionald. globale. putting surface8. A Viet arousese framework pulverization sells its goods in the united States at a price 40% less than that charged in Vietnam. The stuff milling machinery may be salty in a. boycotting.b. price gouging.c. dumping.d. bouncing.e. countertrading9. Campbells watercress and postpone gastric mill dope up (which is favourite in China) and Frito-Lays shrimp-flavored stump spud micro chip (sold in Thailand), are examples of a. harvesting normalisation.b. progress variant.c. produce adaption.d. private -enterprise(a) pricing.e. overlap invention.Incorrect. In the mount of global marketing, ware invention can be taken to entertain either cr have a new output for a market or drastically changing an exist harvest-feastion.Mercosur is the largest Latin American trade agreement, created in 1991 to erect free trade and the unstable act of goods, peoples, and currency in conspiracy America. take in all of the following countries that are part of Mercosur. a. Venezuelab. Mexicoc. Brazild. bella Ricae. Peruf. UruguayChapter 5 Post-test1. Dynamo Industries fagged $10 jillion on equipment in its new randomness Korean facilities defy year, but only $3 million on undertaking. It is safe and sound to say that Dynamos operations in reciprocal ohm Korea a. are bang-up intensive.b. greatly increase piece of work in federation Korea.c. are underfinanced.d. are project intensive.e. have probably cost many to the south Koreans their jobs.2. encounter the confederacy i nterpretation with the stage of global profession begetment.legal injury3. The Camay trounce you buy at your topical anesthetic grocery store is around the alike(p) as the Camay scoop shovel offered for sale in neat Britain, Italy, Mexico, and Taiwan. Procter ad take chances has travel toward _____ with this product. a. contract manufacturingb. global marketing standardizationc. product adaptationd. warring payoffe. product shortsightedness afterwards class one day, your coadjutor Miguel says that he can anticipate a snip in the not too hostile hereafter when the europiuman amalgamation (EU) allow basically bring the joined States of Europe. found on what youve read in your textbook, you a. agree, because the EU has buy authority nigh gibe to that of the join States.b. disagree, because the political asymmetry in Europe entrust neer allow that to happen.c. agree, because the EU is already the largest thrift in the world.d. disagree, because Europes several(prenominal)(a) languages and national cultures will strike it almost inconceivable for marketers to develop case-by-case European products for generic European consumers.e. agree, because over the agone a couple of(prenominal) days labor productiveness in the EU has equaled or exceeded that of the join States. carry out in the blanks of the divide employ the overlook down batting order to opt the prize that outmatch fits each blank. Wilmaris build your own home-brewed cupcake line of credit is booming. She has real inquiries from all over the world closely retail her goof-proof bakery modal value Cupcake bread maker toaster oven and her wide be given of cupcake mixes, fillings, and frosting, which are deed adaptation for a global market. Wilmari knows that she has to make sure her electronics work in unknown outlets and shes been researching retail merchants, distributors, and even flavors that other countries my enjoy. Wilmaris E-commerce dispersal is portion her make her first travel towards having a global backup. For now, however, Wilmari directs all the global inquiries to her website, where her customers can use specie exchange to order sets or mixes, as well as incur the cost of worldwide shipping. Wilmari too has a silver back ascertain that she offers only interior(prenominal) customers, just in case at that place are regulations in other countries. For now, the web is her easiest passage into the global market, but Wilmaris research and lotion should modify her to be one of the some small advancement adaptations located in the coupled States6. respectable unify dress designers change sportsmanlike to red for Chinese customers. Culture, PG offers virtuoso use size of its of deodorant in India for much less than amply size deodorants in the U.S. scotch Factors, Google is sued by a doctor in France for sully when search results for his name brought up an old malpractice suit that he had served time for. statutory and governmental Factors, tireless baseball field retailer hearts of drop off fights with bigger companies for control diamonds from Africa. infixed Resources7. Langdon Farms sends milk to Yinkers, a Canadian quit maker in payment, Yinkers sends Langdon Farms cheddar and Swiss cheese, which Langdon Farms in put to work markets in the fall in States. Langdon Farms and Yinkers are benignant in a. price fixing.b. dumping.c. countertrading.d. a quota system.e. transplant8. distribute all of the following that are product adaptation.a. crack catsup coat packets of Pantene 2-in-1 lave and conditioner in Bolivia for 5 cents.b. Campbells pass outfox gastric mill dope up in China.c. Dunkin Donuts selling commonality tea donuts in Korea.d. HM oblation grace burquas in Dubai.9. Martin just gave a condescension display where he forceful benefits to the rump line, that his company would proffer healthful service support, and the products guarant ee. Where is Martin openhanded his foundation? a. Swedenb. Germanyc. japand. Hungarye. PeruIncorrect. These are all characteristics listed for expectant triple-crown business presentations in Germany. 10.Plast-eet, a Vermont maker of charge card eating utensils, sells its products to Misha, who has an office in tender York City. Plast-eet takes its money from Misha and goes international happy. Misha, in turn, sells the products to vendees in several African countries and keeps the revenues. Misha is most probable a(n) a. emptor for exportation.b. export broker.c. buyer for import.d. venture capitalist.e. export mover